With the curtain falling on the Miss Universe Switzerland finale, Sarah-Louisa Rohrer reflects on an extraordinary journey of discipline, endurance, and discovery. Beyond the stage, she launches VIVA MISS Champagne and looks ahead to new artistic and creative pursuits.
A Chapter of Discipline and Dedication
The finale of Miss Universe Switzerland marked more than just a competition—it was the closing of an intense chapter for Sarah-Louisa Rohrer. The months leading up to it demanded daily discipline, rigorous training, and a relentless commitment to excellence.
Behind the glamour of the crown lay a reality few truly see. Early morning bootcamp runs at 7 a.m., rehearsals stretching past midnight—sometimes until 3 a.m.—and countless promotional appearances defined the rhythm of her days. High heels, bright lights, and strict management turned each moment into a test of endurance, almost worthy of a reality show in itself.
Adventures Across Switzerland
The pageant journey was not confined to the stage. Sarah-Louisa took part in marathons in Western Switzerland, crisscrossed the country for promotional events, and even embraced adventurous assignments such as the Aarenböörlen. Each experience demanded not only flexibility but also a keen ability to represent sponsors and maintain a strong presence across social media.
These moments, though demanding, offered priceless memories and strengthened her sense of adaptability—a quality that continues to define her career.
The Birth of VIVA MISS Champagne
Out of this whirlwind schedule emerged a personal passion project—VIVA MISS Champagne. Designed as a symbol of refinement and responsibility, the brand’s debut edition was limited to just 100 signed bottles. Crafted under organic and Demeter standards, it reflected Sarah-Louisa’s commitment to sustainability and quality.
VIVA MISS was more than a label; it was a statement—a reminder that elegance should always walk hand in hand with consciousness.
Beyond the Pageant Stage
While the finale closed one door, it opened countless others. Sarah-Louisa now looks forward to a multifaceted future—as a presenter, content creator, brand ambassador, singer, actress, and artist. Her vision goes beyond spotlight appearances, extending into collaborations and projects with fellow finalists, nurturing the friendships built during the competition.
What excites her most is the possibility of shaping beauty competitions from the other side. With her insider perspective, Sarah-Louisa imagines new ways to make such events even more engaging and inspiring for audiences worldwide.
Carrying the Camaraderie Forward
Among the greatest treasures from her Miss Universe Switzerland journey are the friendships formed along the way. The camaraderie among finalists has sparked future plans, with shared projects already on the horizon. For Sarah-Louisa, the stage may dim, but the bonds endure brightly.
A Legacy of Balance and Brilliance
Sarah-Louisa Rohrer’s story is one of resilience, artistry, and reinvention. From surviving high-heeled bootcamps to creating her own sustainable champagne brand, she embodies the rare balance of glamour and groundedness.
As she steps into new ventures, one truth remains clear: the Miss Universe Switzerland finale may be history, but for Sarah-Louisa Rohrer, the journey is only just beginning.